E163 - Bringing Back Static Sites at a Massive Scale (Miriam Schwab, Strattic)

Sep 14, 2021

In today’s episode, Joe talks to Miriam Schwab, the co-Founder and CEO of Strattic - an all-in-one static site generation and hosting platform that instantly optimizes WordPress by converting it to a static architecture. Content managers and marketers can continue to manage content in WordPress as usual, while developers get to bask in the glory (and enjoy the peace of mind) of a fully headless website.  

 

Miriam shares her agency’s vision to provide a link between the WordPress functionality and the speed performance of static sites, what it was like to build a company while raising 7 children, and why they continue to offer a 30-day free trial to new customers.

 

Episode Resources:

• Strattic is on Facebook, LinkedIn, Twitter
• Miriam Schwab is on LinkedIn, Twitter, and Facebook
• Leave an Apple podcast review or binge-watch past episodes
• Visit the WPMRR Community
• The 2021 WPMRR Virtual Summit

 

What to Listen For:

• 00:00 Intro
• 07:01 Welcome to the pod, Miriam
• 08:36 What is Strattic?
• 13:55 Site performance is important in converting visits to clients
• 15:29 It started from discovering static site generators 
• 23:54 Managing an agency while raising children
• 28:30 Work at a pace that works for you, take baby steps
• 29:45 Funding is focused on product improvement and building additional functionality
• 33:54 Clients providing their customers high quality hosting company
• 38:30 Why offer a 30-day Free Trial?
• 44:46 Headless WordPress is no longer foreign but it’s not too common yet
• 47:55 The religious limitations of being a Jewish woman
• 50:54 Being a female founder becomes a challenge when it comes to fundraising
• 54:59 Find Miriam online